ABOUT
I started as a touring guitar player, songwriter, and record producer—traveling, performing, and building records from the ground up. That early work taught me how to move people through rhythm, tone, and emotion—and just as importantly, how to collaborate under pressure, solve problems on the fly, and keep the creative engine running in the real world. That foundation shaped everything that followed.
Over time, my creative expression shifted into directing. I moved from music into filmmaking—first live shows and branded content, then into narrative storytelling and high-end commercial work. I’ve since led productions for brands and studios like Disney, Lucasfilm, Amazon, Intel, Wilson, and National Geographic. My strength lies in combining clear vision with strong communication, knowing how to lead a crew, and understanding what each department needs to do its best work.
I stay deeply engaged with emerging tools—virtual production, Unreal Engine, advanced post workflows—not out of trend-chasing, but to work smarter and build more cinematic stories without ever sacrificing quality. I believe the best work happens when creative expression is paired with empathy, business sense, and a solution-driven mindset. That’s how I direct—purposefully, collaboratively, and always with the audience in mind.

